

Natural Laundry Detergent
A gentle yet ultra-effective laundry detergent designed for all fabrics — including whites, colours, wool, and delicate garments.
Safe for babies, children, and sensitive skin, its hypoallergenic formula deeply cleans while helping preserve the softness, colour, and longevity of your clothing.
Highlights
• Suitable for all laundry types
• Safe for baby clothing & sensitive skin
• Dermatologically tested & hypoallergenic
• Effectively removes dirt, stains & odours
• Suitable for both machine & hand washing
• Performs effectively even in cold water
• Helps preserve fabric softness & colour
• Fragrance-free & VOC-free
• 100% natural ingredients
Free from harsh chemicals including allergens, enzymes, optical brighteners, alcohol, aggressive surfactants, and asthma-triggering ingredients.
Its odorless, VOC-free formula helps maintain cleaner indoor air quality while rinsing easily without residue.
Ingredients
• Purified Water (Aqua): Ultra-pure water base.
• Decyl Glucoside: Plant-based cleanser derived from coconut and corn, commonly used in baby and sensitive skin care.
• Coco Glucoside: Gentle coconut-derived cleansing agent.
• Sodium Citrate: Mineral salt that helps soften water.
• Sodium Bicarbonate: Natural mineral-based softener, also known as baking soda.
• Citric Acid: Naturally derived organic acid used to balance and soften.
• Chamomile Extract: Soothing, allergen-free chamomile extract.
• Sodium Phytate: Rice-derived phytic acid salt.
100% natural ingredients.
VOC-free.
Fragrance-free.
This product is made in their own laboratory, which has GMP (Good Manufacturing Practices), ISO 9001, ISO 14001 certificates.
Made in Turkey.
Pureal products are dermatologically tested on sensitive skin and are hypoallergenic.
It does not contain asthmagen (asthma trigger), allergens, enzymes and no harsh chemicals.
It is 100% natural ingredients.
It is a VOC-free product, meaning it does not emit VOC (harmful gas) and is odorless. Thus, it does not pollute the air of your home.
Microbiome friendly, Baby friendly, Sensitive skin friendly formulation.
1. Fill with Water.
Choose a bottle and fill it with water up to the "water" line on the label.
2. Add the Concentrate.
Add concentrate up to the “concentrate” line on the label.
*You can add drops of essential oils if you want to feel the wonderful smell of organic and pure essential oils at home while cleaning!
3. Shake it.
Gently shake the bottle and start cleaning!
Their aim is to produce products that respect the environment as well as you.
They use only natural and naturally degradable raw materials in their products.
In addition, their products and any raw materials in its content are not harmful to aquatic life (fish, algae and small creatures living in water).
All Pureal products are in the “rapidly biodegradable” category according to the OECD standard 301B. As a result of the test they had, it was observed that their product could decompose at a rate of 81.98% on the 40th day in accordance with TS 518 standards.
It will ship within 1-4 days.
Returns are accepted on this product within 15 days of receipt. Item must be returned unused, unopened with tags, in its original packaging.